Written by 10:35 am AI:ML, News

Freshworks unveils Generative AI enhancements across product lines 

The company maintains that the new capabilities are aimed at helping agents, sellers, marketers, IT teams and leaders become more efficient.

Freshworks Freddy

Freshworks, the business software maker, has announced new predictive and assistive generative AI capabilities embedded within its solutions and platform. The new enhancements include Freddy Self Service, Freddy Copilot and Freddy Insights, all of which will be demonstrated for the first time at Freshworks’ Q2 ’23 Launch event. The new enhancements follow the company’s AI upgrades launched in March. 

The company maintains that the new capabilities are aimed at helping agents, sellers, marketers, IT teams and leaders become more efficient. 

The Freddy AI capabilities are built on Microsoft Azure OpenAI Service and use Azure Cognitive Services including Open AI completions API, GPT3.5-turbo and GPT4 models, to implement features such as message expansion, tone enhancer, summarizer, rephraser, and more. Azure OpenAI Service’s GPT-3 model called text-davinci-003 is also leveraged to build Freddy Copilot. 

Freddy Copilot offers contextual assistance, offloads repetitive tasks, and maximizes team productivity by enabling developers and employees in support, sales, and marketing to use conversations to get their work done; Freddy Self Service offloads monotonous work to bots to scale support and deliver excellent customer experiences; and Freddy Insights automates the analysis of their daily productivity and provides recommendations to drive greater business impact. Together, Freddy generative AI capabilities help businesses automate, scale, and derive actionable insights from their work.

“Our goal at Freshworks is to put the power of generative AI in the hands of the Fortune five million, not just the Fortune 500 enterprise,” Girish Mathrubootham, Founder and CEO.

“We’ve been helping customers run more efficient businesses with AI for half a decade and know they don’t need a billion apps to do so. Every department could benefit from a workplace assistant that maximizes productivity, and that’s what Freddy AI can do – for the support agent, sales person, marketer, IT manager, HR professional, developer and more.”

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