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Ex-AWS data leader Babita Tomar takes on new role at Epicenter

Babita Tomar joins Epicenter,  a tech-driven customer experience management firm with delivery centers in Mumbai, as Chief Strategy Officer. She will lead the practical application of artificial intelligence in augmenting the call center operations and business process outsourcing needs of Epicenter’s customers. 

For the last 20 years, Babita has been helping major financial institutions and technology companies to deploy analytics to improve operations and customer experience. She had a long stint of close to 20 years at the financial services giant Wells Fargo, and later worked with AWS as global Data and Analytics Strategy Leader. 

“We are lucky to be adding such an experienced officer to our ranks. We have always had a focus on technology, and Babita will focus on the strategic use of AI/ML technologies to provide maximum impact across our organization,” expressed Epicenter CEO – Rajesh Thankappan.

In Epicenter, she will drive projects to identify and bring together the data needed to deploy machine learning and advanced data analytics, with the goal of providing end users/consumers with a better experience working with call center agents. 

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